Liquiritigenin (LQ) is a non‐toxic dietary flavonoid with chemopreventive and anticancer properties. However, the mechanism of its antiangiogenesis remains unclear. Hypoxia‐inducible factor‐1α (HIF‐1α) and its downstream target, vascular endothelial growth factor (VEGF), play a critical role in tumour angiogenesis and represent an attractive chemotherapeutic target. In this study, we investigated the effect of LQ on the molecular mechanism of angiogenesis. We found that LQ inhibited VEGF expression at both mRNA and protein levels. Liquiritigenin did not affect HIF‐1α expression at the mRNA level, but it dramatically inhibited both serum‐ and mimicked hypoxic‐induced HIF‐1α protein accumulation in HeLa cells. Furthermore, we showed that LQ inhibited serum‐induced expression of HIF‐1α by reducing its stability and decreased the synthesis in a dose‐dependent manner. Mechanistically, we demonstrated that LQ inhibited HIF‐1α and VEGF expression involved in blocking the protein kinase B (PKB/Akt) signalling pathway, and the mechanisms correlated with dephosphorylation of the mammalian target of rapamycin (mTOR) and its effector ribosomal protein S6 kinase (p70S6K). In addition, LQ inhibited VEGF‐induced formation of capillary‐like structures in human umbilical vein endothelial cells (HUVEC). Taken together, our study provided valuable insights into the mechanism of antiangiogenic effect of LQ. Copyright © 2011 John Wiley & Sons, Ltd.