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Business and Competitive Intelligence for Entrepreneurship

Funder: European CommissionProject code: 2016-1-RO01-KA203-024798
Funded under: ERASMUS+ | Cooperation for innovation and the exchange of good practices | Strategic Partnerships for higher education Funder Contribution: 133,233 EUR

Business and Competitive Intelligence for Entrepreneurship

Description

The project “Business and Competitive Intelligence for Entrepreneurship” (CIEN) creates a network of universities in Romania, Bulgaria, Greece, and France, aimed at developing knowledge, skills, and competencies in the field of business and competitive intelligence (BI and CI). The project develops curricula for short-term and long-term programmes in this field, to be implemented in partner universities, where appropriate, or other educational facilities, creates study materials, adjacent to the aforementioned curricula, develops training module kits for both sections (BI and CI) and proposes a Survival Kit for Entrepreneurs with interactive resources to be used in order to collect, select, analyze data and information related to BI and CI. Thus, the project proposes a complete package of elements (curriculum, study materials, resources, training kits, etc) to be used in the development of courses on BI and CI in partner universities, as well as any other university which may decide to adapt its educational offer to the demands of the global, evermore digital and flooded by information and big data. In order to deliver these packages, the project creates an online platform, the project website: cien.ase.ro, to be used for the learning activities within the project, to facilitate virtual mobility for participants and further on for common usage of the kits developed.The project strengthens the cooperation between the five partner universities from four countries, by having transnational mobility of teachers for the training modules on BI and transnational mobility of students for the summer schools focused on CI. Furthermore, the network of these five universities shall have a common curriculum as standard, to be implemented where such a need is identified, allowing for streamlined transferability of credits, skills, and competencies at a European level, enhanced by the ECTS allotted to each learning activity. The project targeted 100 students (undergraduate and graduate) from the partner universities, 70 with a business background and 30 with any other type of background, split into two waves (50 for each year of project implementation). The project lasted for 24 months, between September 2016-September 2018, and had two summer schools (one for each year, in Varna, Bulgaria and Bucharest, Romania) lasting 5 days and 10 training modules (blended learning – 5 days of face to face action in home university+ virtual mobility). Overall, the project involved more than 600 participants in learning activities and multiplier events. It created 7 intellectual outputs: Analysis of Best Practices on Curriculum in Business and Competitive intelligence, Curriculum Design in Business and Competitive intelligence, Study Materials for Business and Competitive Intelligence, Business and Competitive Intelligence Training Modules, CIEN Survival Kit for Entrepreneurs, Study on Entrepreneurial Survival kits, CIEN Online Platform (cien.ase.ro). The main results of the project are: an enhanced cooperation between the five partner institutions, manifested through a common curriculum on BI and CI, mobility of teachers to deliver the training modules, mobility of students to the summer schools; shared knowledge in the field of BI and CI, through the cooperation of the project experts, team members, as well as wide dissemination of created knowledge through the online platform and the multiplier events (6 online seminars/webinars, 2 information sessions and 2 knowledge fairs). The main activities in the project may be packaged in 5 different areas: 1. Project management activities (5 transnational meetings, Financial Management, and Project Management, Monitoring and Reporting); 2. Curriculum Development (Analyses and studies of Best Practices, Curriculum design, Study materials: eBooks, dedicated Multiplier events), Learning activities (Student Selection, Summer schools, Training modules, Virtual mobility, dedicated Multiplier events), Training module development (Module development and redesign, module delivery, dedicated Multiplier events) and CIEN Survival Kit (Similar kits studies and Kit design, Kit OEP development, Online Platform - Design and Content, dedicated Multiplier events). The project is sustainable through the implementation of the curriculum in partner universities, where such a need has been identified (e.g. A master programme in Varna, Bulgaria and post-graduate studies in Bucharest, Romania), the inclusion of BI, CI courses in the education offering of the partners, the online platform containing all the materials developed, the CIEN survival kit available for current and potential entrepreneurs and the annual Knowledge fair to be continued even after the end date of the project.

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