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"<< Objectives >>The project aims to provide a dedicated training for micro-SMEs that prepares them for participation in an ever more innovative business environment, while embracing the advances of a sustainable business model.Our project is novel, in that it is tailored to the needs of micro-SME entrepreneurs and embraces 21st century training and learning practices, using mobile and online learning applications. Instead of focusing on ""academic"" theories, our training will be practical, example/case driven<< Implementation >>MicroSMEs entrepreneurs gain confidence and skills to:1. Articulate importance of sustainability in business, and drive social responsibility across your organisation’s value chain2. Investigate potential of technology, design, and innovation to enable or limit sustainable business practices3. Explore role of marketing and communication - both internal and external - in sustainability strategy4. Define and explore opportunities for value creation through stakeholder and partner collaboratio<< Results >>Our project will provide:- a handy training handbook that covers how (would be) entrepreneurs can become sustainable innovative business owners/managers, based on the experience from older entrepreneurs (silver knowledge) as well as peers who did succeed in their business endeavours- video footage that captures silver knowledge from BG/EL, offered via free online/mobile learning applications- blended awareness training workshops in Bulgaria and Greece where the results will be demonstrated"
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